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Retailer

What is Retailer?

The entity that purchases goods from a manufacturer, wholesaler, or some other distributor to resell it is known as a retailer. They sell goods to the consumer at a mark-up and earn revenue. Walmart and Target are good examples of big retail companies: they buy goods in large volumes from wholesalers and manufacturers both big and small and make them available to the end customer. Wholesalers are different from retailers in that they sell goods to businesses instead of direct consumers.

The types of retailers are as follows:

  1. Brick-and-mortar retailers
  2. Online retailers
  3. Special event retailers
  4. Kiosks retailers
  5. Pop-up retailers

The competitive environment today requires retailers to sell via more than one means to be successful as customers wish for multiple options to purchase from their favorite brand.

Related Resources

Omnichannel Retail Fulfillment and the Role of Logistics E-Book

Omnichannel Retail Fulfillment and the Role of Logistics

With just a few clicks, shoppers can now switch between various social media channels, E-commerce websites, and online stores. A simple explanation of omnichannel retail fulfillment and its various forms.

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Why Buy Online and Pick Up In-Store (BOPIS) is the need of the hour for retailers
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How to eliminate human dependency in Retail/FMCG Sales Beat Planning
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Enabling express and slot-based deliveries for large format retail stores
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How can Locus help manage your logistics?

  • Locus’ proprietary geocoding engine converts the fuzziest of the addresses into precise geographical coordinates thereby helping your on-ground executives locate addresses easily.
  • Digitize all your operational variables such as fleets, delivery persons, etc to come up with the best route plan every day.
  • Track your orders in real-time with the Locus Live Dashboard. Locus’ last-mile delivery app Locus On The Road (LOTR) helps delivery partners process orders.
  • Visualize and tweak your scheduled plans via three key metrics— geography, time, & vehicle(fleet)—with a birds-eye view of your entire operations.
  • Build your own reports and analyze important parameters that you need to make key decisions.

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$100 M+
Logistics costs reduced
100+ Years
Planning time saved
6300 + Tonnes
GHG emissions reduced

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