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What is Omnichannel Fulfillment?

The fulfillment strategy that uses the inventory to fulfill at all channels - e-commerce, store replenishment, and wholesale, is known as omnichannel order fulfillment. All processes that are involved from when the order is placed to when it gets delivered fall under omnichannel fulfillment. This fulfillment process takes place after a customer makes a purchase and is then completed across all channels using different kinds of order completion strategies. For example, if the channel of purchasing the order is online, it can be shipped from both the warehouse or the brick-and-mortar store. The flexibility of this fulfillment strategy is what makes it so great.

The six basic processes of omnichannel order fulfillment are communication, order processing, warehouse management, shipping, last-mile deliveries, and after-sales. Automating and dispatching processes bring efficiency, transparency, and consistency to your omnichannel retailing. It lets you use existing retail infrastructure to build your omnichannel platform so that same-day door-step deliveries can be achieved.

Locus offerings for Omni-Channel fulfillment

Optimal fleet mix | Real-time ETA calculations | Optimal warehouse location

Related Resources

Riding the Omnichannel Retail wave with BOPIS
Riding the Omnichannel Retail wave with BOPIS
Omnichannel Retail Fulfillment and the Role of Logistics
Omnichannel Retail Fulfillment and the Role of Logistics
Guide To Omni Channel Fulfilment
Guide To Omni Channel Fulfilment
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How can Locus help manage your logistics?

  • Locus’ proprietary geocoding engine converts the fuzziest of the addresses into precise geographical coordinates thereby helping your on-ground executives locate addresses easily.
  • Digitize all your operational variables such as fleets, delivery persons etc. to come up with the best route plan every day.
  • Track your orders in real-time with the Locus Live Dashboard. Locus’ last-mile delivery app Locus On The Road (LOTR) helps delivery partners process orders.
  • Visualize and tweak your scheduled plans via three key metrics— geography, time, & vehicle (fleet)—with a birds-eye view of your entire operations.
  • Build your own reports and analyze important parameters that you need to make key decisions.

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43m+ miles

Reduction in distance traveled

18m+ tons

Reduction in GHG emissions

$200 m

Savings in logistics costs
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