COVID-19 brought about a massive transformation in the grocery supply chain, changing consumer buying behavior significantly and making omnichannel selling a must for market players. The competition in the online grocery market is also rising — big-scale retailers are making strategic moves to keep customers satisfied, numerous grocery delivery startups have come up, and mom-and-pop retail stores have embraced online selling.
To meet customer expectations in a cost-effective and efficient manner, many businesses are adopting micro-fulfillment centers for final-mile grocery deliveries.
In this white paper, we dig deep into the concept of micro-fulfillment centers, discuss the various pros and cons of this delivery model and understand the role of logistics tech in optimizing the e-grocery supply chain.
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