Geocoding simplified by Shantanu Bhattacharya, Data Scientist @ Locus

Geocoding is the latest buzzword in the logistics industry. What is geocoding and how does it work? Every logistics software platform promises accurate Geocoding for identifying addresses better. But what exactly does the term mean how does it help businesses?

Watch Shantanu Bhattacharya, Data Scientist at Locus simplify the concept of geocoding and its application in the business world in this exclusive video.


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How can Locus help manage your logistics?

  • Locus’ proprietary geocoding engine converts the fuzziest of the addresses into precise geographical coordinates thereby helping your on-ground executives locate addresses easily.
  • Digitize all your operational variables such as fleets, delivery persons etc. to come up with the best route plan every day.
  • Track your orders in real-time with the Locus Live Dashboard. Locus’ all-mile delivery app Locus On The Road (LOTR) helps delivery partners process orders.
  • Visualize and tweak your scheduled plans via three key metrics— geography, time, & vehicle (fleet)—with a birds-eye view of your entire operations.
  • Build your own reports and analyze important parameters that you need to make key decisions.

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