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Logistics Optimization in CPG & FMCG

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15

%

Reduction in freight costs

70

%

Reduction in planning time

20

%

Reduction in number of vehicles used

Across 250M+ orders in 400+ cities

Why Locus

Locus' range of solutions helps in optimising your sales beats, automating retail fulfilment operations and reducing secondary freight cost for distributors. A single platform to increase sales productivity, provide sales optimization and reduce freight cost, both for your secondary and last-mile retail fulfilment.

  • Heuristics solution for ranking salesman on skills, experience, familiarity and preference for a locality or region.
  • Locus ensures less on-road time and more in-store time spent by sales representatives to increase sales.
  • Consideration for outlet level constraints, product category, weekly-offs, sales achieved, historical data etc. to ensure lower mirror beats, the optimal frequency of visits to outlets and accurate mapping of outlet to the salesman.
  • Traffic prediction, road constraints, the outlet timing for unloading etc. are considered to ensure optimal daily dynamic route planning for retail fulfilment.
  • Proprietary algorithms to suggest the optimal mix of dedicated and outsourced vehicles for reduced transport cost and significant time savings.
  • Real-time fleet tracking, ideal and executed route comparisons and instant alert on delays to help you with more visibility of your fleet.
  • Locus ensures reduced dispatch planning time and easy accommodation of unplanned on-demand orders in retail fulfilment with strategic logistics management.
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Diagnose Your Logistics with Locus Logistics Optimizer

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What our clients have to say

Locus_Supply_Chain_Optimization_ClientTestimonial_Unilever
-Satyendu Krishna - General Manager, Centre of Excellence 
 at Hindustan Unilever Limited
"The FMCG distribution is at the cusp of a transformational change. To be the leaders of this renovation, we needed a partner that enables us technologically in this sales transformation, that's how we associated with Locus. Locus' Optimization solutions have been of critical value-add for HUL. Locus team has worked seamlessly across the organization to ensure swift technology adoption. HUL has also been able to reduce human dependency and scope of error to a large scale while planning sales calls."

-Satyendu Krishna - General Manager, Centre of Excellence at Hindustan Unilever Limited
Frequently Asked Questions
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Schedule a meeting with Locus

How can Locus help in the CPG/FMCG sector:

  • Consider traffic prediction, road constraints, the outlet timing for unloading etc. before coming up with an optimal daily dynamic route plan for retail fulfillment.
  • Our algorithms will suggest the optimal mix of dedicated and outsourced vehicles for reduced transport cost and significant time savings.
  • Do real-time fleet tracking, compare ideal vs. executed route, and also get instant alert on delays.
  • Ensure reduced dispatch planning time and easy accommodation of unplanned on-demand orders in retail fulfillment with strategic logistics management.

Join Industry Leaders:

$100 M+
Logistics costs reduced
100+ Years
Planning time saved
6300 + Tonnes
GHG emissions reduced

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ENGINEERING
Frontend Engineer
Bangalore, Karnataka, India
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