The Food and Beverage (F&B) supply chain has been one of the worst hit due to the COVID-19 pandemic. F&B brands are preparing to counter the long-term effects of various supply chain disruptions. A clear picture of challenges and opportunities is necessary for brands to build a well-oiled and resilient supply chain.

communication system

Ineffective communication system


There are many gaps in the communication process that cause delay in delivering products. These delays lead to food spoilage, or damages.


Food and Beverage (F&B) companies are increasingly focusing on improving their communication processes by investing in real-time tracking technologies.

communication system

Difficulty to optimize delivery schedules


The volatility in the food and beverage supply chain has made it difficult to optimize predictive delivery schedules.


Food and Beverage brands are investing in proper logistics optimization solutions to eliminate scheduling bottlenecks, and minimize delivery costs.

inventory management

Complexities in inventory management


Numerous complexities surrounding inventory management plague the food and beverage industry like; space management, perishability, scheduling, assembly, and delivery complexities. This results in excessive waste and huge rework, leading to a reduction in profit margins.


The demand for enhanced inventory management software has increased among F&B brands. This helps them in canning goods, food processing and packaging products.

shipping traceability

Increasing concerns on food shipping traceability


The public has become increasingly aware of food contamination dangers in the food supply chain.


Food safety experts opine that food-borne illness either begins or expands within the food supply chain. Since the Coronavirus pandemic, food and beverage brands are keen on documenting the ‘what, where, when and who’ of the supply chain. This is the best time for food and beverage brands to work on increasing their visibility and transparency.

e-commerce expectations

Coping up with increased e-commerce expectations


Unlike other industries, the food and beverage industry finds it difficult to keep up with the increasing customer expectations on e-commerce platforms. They have been slow when it comes to adopting e-commerce, but the pandemic has accelerated this adoption.


This is the best time for F&B companies to gain customer attention and build a solid brand reputation. F&B brands are actively looking out for user-friendly delivery logistics solutions to reduce their delivery timelines and meet customer expectations of freshness and express delivery of food products.

The challenges faced by the food and beverage supply chain are unanticipated due to economic downfall, geopolitical issues and the COVID-19 pandemic. With the use of advanced technologies and strategic initiatives, the industry will witness extensive changes and healthy gains.

One such groundbreaking technology is Locus delivery logistics software that helps food and beverage brands optimize their last-mile logistics operations.

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How can Locus help manage your logistics?

  • Die proprietäre Geokodierungs-Engine von Locus wandelt die unscharfsten Adressen in präzise geografische Koordinaten um und hilft so Ihren Führungskräften vor Ort, Adressen leicht zu finden.
  • Digitize all your operational variables such as fleets, delivery persons, etc to come up with the best route plan every day.
  • Track your orders in real-time with the Locus Live Dashboard. Locus’ last-mile delivery app Locus On The Road (LOTR) helps delivery partners process orders.
  • Visualize and tweak your scheduled plans via three key metrics— geography, time, & vehicle(fleet)—with a birds-eye view of your entire operations.
  • Erstellen Sie Ihre eigenen Berichte und analysieren Sie wichtige Parameter, die Sie für wichtige Entscheidungen benötigen.

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$100 M+
Logistikkosten reduziert
100+ Years
Planungszeit gespart
6300 + Tonnes
Treibhausgasemissionen reduziert

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