Supermarkets Will Have to Step Up Their Game in Order to Thrive
As more and more customers hop online to make purchases, store isles are emptier than usual. But surely, this isn’t a death sentence for supermarkets?
The noble brick-and-mortar stores cannot vanish just like that. For supermarkets to survive and thrive there needs to be flexibility and innovation in the way sales are made.
Delivery dash
Supermarkets in the US and all over the world have turned to home delivery to keep up with growing demands in the past year. Customers can place an order via their app, website, and even Whatsapp.
Making click-and-collect the thing of the future
As multiple retail stores adopt the click-and-collect method, pick-up can be made into a complete experience in itself. It can be a place where the customer can buy a drink or a takeout meal before scooting off.
Loyalty matters
Even though E-commerce has taken off like never before, there are those who remain loyal to traditional shops. Retail giants, with their long history of real-world trading, have spent years earning the trust of customers which is hard to match.
Tech to the rescue
Technology can help to cut costs, eliminate specific steps completely so stores can operate better and smarter. Machine learning algorithms can make managing stock easier, and virtual shelves can come into play, seriously cutting down on labor costs and effort
Befriending Logistics
Logistics tools can help supermarkets meet increased demands in online orders and execute same-day deliveries with ease:
Automated Dispatch Planning
Plan on-demand daily despatches efficiently with advanced route optimization solutions.
Accurate Geocoding and Optimal Routing
Convert physical addresses into exact location points on the map. Create the shortest route to steer on-ground traffic.
Real-Time Visibility
Ensure transparency and avoid unnecessary delays in delivery.
Smart-Rider Allocation
Assign the right rider for every task by taking into account the rider’s skill sets, work-time restrictions, and area preferences.
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