Crowdsourced Delivery Promises Growth for the Last Mile
WHAT is Crowdsourced Delivery?
Method of fulfilment to deliver packages to customers by leveraging non-professional and local courier services.
WHY is it here to stay?
Tech-heavy and asset-light operation, advantageous to both retailers and customers. It is seen as a solution to the last-mile problem.
HOW does it work?
Customer places order at the crowdsourced delivery platform
Order received by the retailer
Courier service allocated by the retailer
Product is delivered by the courier agent
Product is received by the customer.
Role of Tech
Creating a centralized platform for delivery management with real-time visibility across the supply chain.
Challenges
Maintaining consistency and control in order to adhere to the branding of the company.
The Future
Crowdsourced delivery is here to stay.
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